AI Insights · Timothy · July 2022
Top 5 Educational Games Performance in South America Q2 2022
An overview of the top 5 educational games' performance in South America during Q2 2022, highlighting weekly downloads, revenue, and active user trends.
The second quarter of 2022 saw notable activity in the educational games sector in South America. Here’s a detailed look at the performance of the top 5 educational games on a unified platform, based on data from Sensor Tower.
Lingokids - Play and Learn experienced fluctuations in weekly revenue, peaking at approximately $37K in early April and ending the quarter around $35K. Weekly downloads varied significantly, starting at 68.4K and seeing a notable dip to 40K in late April before recovering to 50K by the end of June. Active users showed a similar trend, starting at 192.8K and fluctuating throughout the quarter, finishing at 166.7K.
Math Games, Learn Add Multiply maintained a steady download rate, starting at 47.6K and peaking at 58.7K in early May. Active users mirrored this stability, beginning at 89.5K before reaching a high of 110.2K at the end of May. Revenue remained minimal, with only a few dollars recorded sporadically in June.
Masha and the Bear Educational saw consistent weekly downloads, starting at 55.7K and peaking at 65.4K in mid-April. Active users remained relatively stable, with a slight increase from 551.8K to 569.9K in April, fluctuating slightly thereafter. Weekly revenue was modest, hovering around $10-$20 throughout the quarter.
Buddy.ai: Fun Learning Games showed a strong increase in downloads, starting at 31.5K and reaching a high of 98.3K in early May. Active users followed this upward trend, beginning at 70K and peaking at 151.3K in early May before stabilizing around 96K by the end of June. Revenue peaked at around $11K in mid-April, ending the quarter at approximately $9.4K.
Babyphone & tablet: baby games had consistent weekly downloads, starting at 38.2K and rising to 58.5K by the end of June. Active users increased from 113.1K to 138.1K over the same period. Revenue remained minimal, with only a few dollars recorded sporadically in May and June.
For more detailed insights into the performance of these apps, visit Sensor Tower.
